Visualizing Proportions

Parts of a Whole

STAT 80: Data Visualization

Week 5, Day 1

Visualizing Proportions

Today’s focus:

  • What are proportions and why visualize them?
  • Pie charts (yes, really!)
  • Side-by-side bars
  • Stacked bars
  • The great pie chart debate

What Are Proportions?

Proportion = parts of a whole

Everyday examples:

  • Budget breakdown (rent, food, entertainment)
  • Market share (which companies dominate)
  • Demographics (age groups, ethnicities)
  • Time allocation (work, sleep, leisure)

Key features:

  • Values add up to 100% (or 1.0)
  • Show how a total is divided
  • Answer “how much of the whole?”

Not proportions:

  • Quantities that don’t sum to a total
  • Separate measurements that happen to be percentages

Why Proportions Matter

Understanding proportions helps us answer:

  • Composition: What makes up this total?
  • Comparison: Which part is biggest?
  • Change: How has the makeup shifted over time?
  • Balance: Is it evenly distributed or dominated by one part?

Good proportion visualizations make these answers obvious at a glance

The Infamous Pie Chart

Most loved and most hated chart in data visualization!

Let’s understand why…

Pie Chart: How It Works

Each slice:

  • Represents one category
  • Size (angle) = proportion of total
  • All slices = 360° = 100%

Reading it:

  • Compare slice sizes
  • Look at slice labels
  • Assess overall breakdown

When Pie Charts Work Well

Pie charts are good when:

  1. ✅ You have few categories (3-5 ideal, 7 max)
  2. ✅ One part is clearly dominant (>50%)
  3. ✅ You want to emphasize parts of a whole
  4. ✅ Rough comparisons are enough (not precise differences)

Example: Market share

Good Pie Chart Example

Why it works:

  • Only 4 categories
  • Housing clearly dominates
  • Purpose is showing budget composition
  • Easy to see approximate proportions

When Pie Charts Fail

Pie charts are bad when:

  1. ❌ Too many categories (more than 7)
  2. ❌ Slices are similar sizes (hard to compare angles)
  3. ❌ Precision matters (exact percentages needed)
  4. ❌ Comparing multiple pies side-by-side
  5. ❌ Small differences are important

Bad Pie Chart Example 1

Too many slices!

  • Hard to distinguish similar colors
  • Tiny slices are unreadable
  • Legend is too long
  • Can’t compare angles accurately

Bad Pie Chart Example 2

Slices too similar!

Which is bigger: Blue or Green? Red or Orange?

Angles are hard to compare precisely

Our eyes are bad at judging angles!

Bad Pie Chart Example 3

Comparing multiple pies is terrible!

  • Can’t line up slices to compare
  • Different sizes make comparison worse
  • What changed between Year 1 and Year 2?

The Great Pie Chart Debate

Team Anti-Pie 🥧❌

  • Humans bad at judging angles
  • Bars are always clearer
  • “Friends don’t let friends use pie charts”
  • Research shows alternatives are better

Team Pro-Pie 🥧✅

  • Everyone understands them
  • Good for parts-of-whole
  • Sometimes the right tool
  • “It depends on the situation”

Marcela’s take: Pie charts have their place, but that place is narrow. When in doubt, try alternatives first! and NEVER, NEVER, NEVER use 3D pies.

Alternative 1: Simple Bar Chart

Instead of pie, use bars!

Advantages:

  • ✅ Easy to compare lengths
  • ✅ Can order by size
  • ✅ More precise comparisons

Alternative 2: Stacked Bar Chart

Shows proportions and maintains “parts of a whole” feeling

  • Total bar = 100%
  • Segments = categories
  • Keeps compositional context

Stacked Bars vs Pie

Stacked Bar

  • Easy to compare to edges
  • Can stack multiple bars for comparison
  • Linear comparisons

Pie ⚠️

  • Harder to compare angles
  • Multiple pies get messy
  • Circular comparisons

Side-by-Side Bars for Comparison

When comparing proportions across groups:

Each group gets its own set of bars

Easy to compare categories across groups!

Stacked vs Side-by-Side Bars

Stacked bars:

  • Show overall composition
  • Emphasize totals
  • Compare first category easily (aligned to baseline)
  • Hard to compare middle categories

Side-by-side bars:

  • Compare categories across groups
  • See each value clearly
  • Don’t show total as obviously
  • Take more space

Stacked Bar Challenge

Question: Which is larger in Group 2: Category B or Category C?

Hard to tell! They don’t share a baseline

This is the main weakness of stacked bars

Design Choices for Proportion Charts

Ordering:

  • For pies: Start at 12 o’clock, go clockwise from largest to smallest
  • For bars: Order by size (unless natural order exists)

Colors:

  • Limit palette to 5-7 distinct colors
  • Use color to highlight important categories
  • Keep it accessible (colorblind-friendly)

Labels:

  • Include percentages when precision matters
  • Put labels inside slices/bars when they fit
  • Use leader lines sparingly

Pie Chart Design Best Practices

If you must use a pie chart:

  1. Explode important slices slightly (pull out from center)
  2. Order slices from largest to smallest
  3. Start at 12 o’clock position
  4. Limit to 5-7 categories maximum
  5. Label directly on slices when possible
  6. Avoid 3D effects (they distort proportions!)

The Dreaded 3D Pie

Never. Use. 3D. Pies. 🚫

  • Perspective distorts proportions
  • Slices in “front” look bigger
  • Adds no information, reduces accuracy
  • Peak “chartjunk”

Donut Charts

Pie chart variation: hollow center

Same strengths and weaknesses as pie charts, but:

  • ✅ Can put text/numbers in the center
  • ✅ Slightly less emphasis on “whole”
  • ❌ Even harder to compare angles

When Should You Show Proportions?

Good reasons:

  • Data naturally represents parts of a whole
  • You want to show composition
  • Percentages are meaningful

Watch out for:

  • Forcing percentages when counts matter more
  • Using proportions to hide small sample sizes
  • Comparing proportions across very different totals

Example: “90% approval!” sounds great, but what if only 10 people were surveyed?

Showing Sample Size

When showing proportions, consider showing the denominator:

Include sample size:

  • In title: “Customer Satisfaction (n=347)”
  • In caption: “Based on 1,250 responses”
  • In the visualization itself

Special Case: 100% Stacked Bars

Comparing proportions across many groups:

All bars reach 100%, easy to compare composition

Good for: Seeing how proportions change across groups

Bad for: Comparing actual quantities (bars are same height!)

Summary: Choosing Your Chart

Chart Type Best For Avoid When
Pie 3-5 categories, one dominant Many categories, precise comparison
Donut Same as pie + center annotation Multiple donuts side-by-side
Simple bar Precise comparison, ranking Need to emphasize “whole”
Stacked bar Composition over time/groups Comparing middle segments
Side-by-side Comparing across groups Space is limited

Activity: Critique These Charts

For each chart:

  1. What works well?
  2. What doesn’t work?
  3. How would you improve it?
  4. What alternative would you suggest?

Next Class Preview

Thursday: We level up to nested proportions!

  • Mosaic plots
  • Treemaps
  • Nested pies (pies within pies!)
  • Parallel sets
  • Showing hierarchies and sub-categories

Plus: Tableau guidance on all these techniques!

Remember

“The only thing worse than a pie chart is several of them.”

— Edward Tufte (data visualization expert)

But also remember:

Sometimes a simple pie chart is exactly what your audience needs. Know the rules, then know when to break them thoughtfully!